Build your pizzeria website in Glasgow
Glasgow is unusually willing to back an independent over a brand, and it says so out loud. That goodwill is real commercial value — and it leaks away entirely if the only place a customer can order from you is an app that keeps their details and a third of the bill.
Loyalty you can only bank directly
A customer who has decided you are their pizza place is worth many times a customer who found you in a list. In this city that decision gets made quickly and held for years. The awkward part is that if the ordering happens through an aggregator, that loyalty belongs to the aggregator: they hold the account, the order history and the notifications, and they can put a competitor above you in the same list next month.
Your own ordering page is how the relationship stays yours. It is not about leaving the platforms — they still do the introducing, and they are good at it. It is about where the tenth order goes, because the tenth order is the one that should be profitable.
Late is a category of its own
A kitchen that is genuinely open after midnight has something worth advertising, and the single most common way to waste it is opening hours that are wrong or vague. If Friday runs to two and Tuesday stops at ten, both need to be visible and both need to be true — a customer who arrives at a closed shop because a listing said otherwise does not come back, and often leaves a review explaining why.
The same goes for the menu. Prices that changed in spring and a page that still shows last year is the most common own goal in the trade, and the only real fix is a site you can edit yourself, from your phone, between services.
Two shops, one site
If you have opened a second place across the river, keep it on the same domain with its own page, its own map and its own hours. Two separate websites split your search authority in half and double the maintenance.