Website for a pizzeria that delivers
If you deliver with your own drivers, the site has to say three things before the menu: where you deliver, what delivery costs, and the order minimum. Without them, every order starts with a phone call.
The delivery area is a question, not a map
Nobody studies a shaded map to work out whether their street is inside it. What works is a list: the neighborhoods, the ZIP codes, or a radius in miles. Short, clear, at the top.
- The ZIP codes or neighborhoods, by name.
- The delivery fee, and whether it goes to the driver. In the US customers ask, because it decides how much they tip.
- The order minimum, if you have one.
- Delivery hours, which usually end before the store closes.
- The estimated time, which you can push back when the rush hits.
One thing to check before you push delivery: your insurance. A driver using their own car for your deliveries usually needs your business to carry hired and non-owned auto coverage, which a basic restaurant policy doesn’t always include. Your agent can tell you in one call.